Elegant dining room with white walls, large window with sheer curtains, modern chandelier, oval marble table, black dining chairs, white sofa, floor lamp, and the text 'ARMONIA HOME' in the center.

Welcome Home

Armonia (Italian for harmony) is a luxury home store specializing in imported furniture and high-end locally sourced decor. The home is a haven, personalized to every individual, and so it is that your space should be filled with items that celebrate that one-of-a-kind uniqueness with space.

Three Pantone color swatches in pink, beige, and dark gray, labeled 7520 C, 482 C, and 425 C respectively, placed on a white background.

Logo Exploration

Concept logos for Armonia brand project. Series of three black and white abstract geometric symbols

Logotype Exploration

Comparison of six different fonts spelling the word 'Armonia,' each with a different name and style.
A close-up of a decorative wall hook with a gold finish, mounted on a white paneled wall. The image includes some text overlay describing the word 'armonia' and its definition.
A logo with the word 'ARMONIA' and 'HOME' beneath, featuring an abstract design with curved lines and a central diamond shape, on a textured gray background.

The Armonia logo is an abstracted interpretation of a door knocker commonly seen on the exterior of the home. A traditional feature, it ties in with the concept of living harmoniously and welcoming others into one’s space. The asymmetrical curves signify the profile of a roof line making for a symbol that is both delicate and strong.

Business cards with floral and modern design, one showing the name Kandra Lundstrom, graphic designer, contact details, and the other with the ARMONIA logo and the word HOME.
A laptop on a wooden desk displaying an online decorating store website with various home decor items. On the left of the laptop are three gold-colored decorative boxes in ascending order, and on the right is a white pot with a small green succulent, next to a copper geometric sculpture.